AMRS Online: Australian Marketing & Research Services - We cater for both the government and the private sectors including small, medium, large businesses and proposed new businesses.

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The fact that not all customers are equal in terms of profitability means that marketers should focus on building:
A/ Relationships with all people who express an interest in the company
B/ Selective relationships
C/ Profit classification departments
D/ Higher barriers to entry
"Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organisational objectives."
- American marketing Association, 1985

Event Marketing

We help businesses and government agencies to plan and run events such as trade show displays, trade shows, business and product launches, etc.

We have helped events improve such as undertaking market research for existing events, writing policies (even alcohol policies etc) and communications strategies (what key messages to whom, how, which media etc) for big and small events.

We have improved communications by stream-lining and the coordination of all promotions including advertising.

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