The fact that not all customers are equal in terms of profitability means that marketers should focus on building:
A/ Relationships with all people who express an interest in the company
B/ Selective relationships
C/ Profit classification departments
D/ Higher barriers to entry
"The fish is the last to know he swims in the water." - Chinese Proverb
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Lists of businessesTuesday, 16 January 2007
We have and can source a variety of lists of businesses for purchase or
rent
Electronic
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Mailing data, Faxing data and Telemarketing data are between $250 per
1000 for smaller one off requests and down to $125 or lower depending
on the volume
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Set up charge - from $250 down to $125
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Minimum order $250
Hardcopy - more expensive - details on request
Delivery
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Electronic - usually within 24 hours from confirmation of order
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Hard copy - usually within 3-7 days from confirmation of order
Deliverability
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92.5%. We shall refund list rental on all undelivables returned in
excess of 7.5%.
Conditions of use
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A list is provided for a specific purpose only and cannot be
reused/resold/supplied without prior approval.
Payment
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Payment is to be made with order unless otherwise arranged.
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