Australian Marketing Research Services

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When a researcher divides the population into mutually exclusive groups (such as age groups) then random samples are drawn from each group, this is known as a _____ sample:

A/ Simple random
B/ Quota
C/ Stratified random
D/ Cluster

"Failing to plan is planning to fail."

- anon

Marketing Plan for your business

A 25 page basic marketing plan in Word for Windows to enable the speedy business planning

Marketing plans for larger businesses tend to range from:-

$2500 for a basic plan for a small business - less than $500,000 turnover

$5,000 for a plan for a business with a turnover of around $1m to $2m

$15,000 for a business with a $5 to $10m turnover

up to $50,000 for a marketing plan for a major business